The Winter Olympics 2018 The 2018 Winter Olympic Games are kicking off in Pyeongchang, South Korea. So, we can’t help but wonder what some of the top athletes in the world are wearing on their wrists when they’re not competing for the gold. Alpine skier Lindsey
Every two years, more than 400 tons of equipment is transported from OMEGA’s Swiss headquarters to the grounds of the Olympic Games. OMEGA has a long history with the Olympics. Dating back to the Games of the 10th Olympiad in Los Angeles in 1932, OMEGA
The History of OMEGA’s Olympic Timer Technology OMEGA’s work as an official timekeeper of sporting events spans over a century. It began in 1905 when they started serving as the official timekeeper of a number of sporting events across Switzerland. Roughly three decades later, they secured
Michael Phelps' victory of .01 seconds in the 2008 Beijing Olympics illustrated the importance of perfect timekeeping in sports. OMEGA, timekeeper of 20+ Olympic games, aptly summarized the shift from human to computer timekeeping: "Competitive swimming has come a long way since three timekeepers with
Advertising in the Olympics is a tricky endeavor and is generally frowned upon. The only ads seen inside Olympic stadiums are for OMEGA or sporting apparel worn by the athletes (Nike, Adidas, Speedo, etc.). Richard Mille seems to have found a way around that, however, by giving
Crown and Caliber's watch valuation experts will tell you that it is the standard measurement of time that allows us to know that Bolt is the fastest man in the world. Usain Bolt may have a knack for beating everyone else's time, but his new Hublot
