Famous athletes are recognized all over the world for their incredible skills, whether it’s on the football field, baseball field, or in the pool. Most of these athletes have been playing their sport since they were children and have been putting in countless hours everyday for their entire lives to reach their dream of becoming a professional athlete. Becoming a professional athlete comes with several perks. Athletes are some of the highest paid individuals in the world. Not only are they paid for their athletic skills, but many athletes are paid even more for endorsements deals.
According to Forbes, Tiger Woods and Roger Federer are the two highest paid athletes in the world, both bringing in almost $80 million, including wins and endorsement deals, over the last year. Rolex is one of the biggest endorsers for both of these athletes. Tiger has been an official Rolex ambassador since October 2011. Before his deal with Rolex, he was an ambassador for TAG Heuer watches. Rolex chose to partner with Woods because the company wants to be associated with the best. Many consider Tiger Woods to be one of the best golfers in the world, so it is only appropriate that Rolex would partner with Tiger.
Official Rolex advertisement
The second highest paid athlete in the world is Swiss tennis player, Roger Federer. Federer owns many world records, including the most grand slam titles and the most weeks ranked as the number 1 player. In a sport that is dominated by the younger players, Federer has been one of the best players on the court for over a decade. Rolex recognizes that Roger Federer is the perfect player to have represent their brand. In addition to being one of the most successful players of all time, Federer also has a classic style of play that he has managed to perfect. These are qualities that Rolex also strives to obtain, making this the perfect partnership.
In addition to Roger Federer, many of the world’s top tennis players are brand ambassadors for different luxury watch brands. The latest French Open champion, Rafael Nadal, is an official ambassador for Richard Mille. Richard Mille and Nadal have combined efforts to design the Tourbillon RM 027 Rafael Nadal timepiece, which is recognized for its lightness and durability.
Novak Djokovic, another of the world’s top players, has been a proud ambassador for Audemars Piguet for the last several years. Djokovic rose to the top of the board very quickly and Audemars was quick to recognize his success.
Other golfers who are brand ambassadors for luxury watches is Phil Mickelson, who is an ambassador for Rolex, Bubba Watson and Richard Mille, and Rory McIlroy is one of OMEGA’s newest ambassadors.
Another of the world’s most recognized futbol players and athletes, David Beckham, is a brand ambassador for Breitling watches. Beckham, who has recently retired from the game, was one of the most talented soccer players of his time. We is recognized by people all over the world for his athletic abilities, as well as his fashion selections.
Another soccer player who can’t get enough of luxury watches is Leo Messi, arguably the best player in the league. He began collecting Audemars Piguet watches in 2005 and was eventually named as an official brand ambassador.
Luxury watches are also prevalent in the NBA. Many of the league’s biggest stars are ambassadors for different luxury watch brands. Arguably the biggest star in the NBA, LeBron James, is an ambassador for Audemars Piguet watches. According to the brand, his favorite model is the Audemars Piguet Royal Oak Offshore Chronograph.
James’ teammate, Dwyane Wade, is an ambassador for Hublot watches. The Hublot King Power Dwyane Wade was made in Wade’s honor to represent his accuracy and precision. One of the most famous NBA players of all time, the Lakers’ Kobe Bryant, is one of Hublot’s most recently added ambassadors. Hublot created the King Power Black Mamba 48mm in Bryant’s honor. New York Knicks star, Carmelo Anthony, has been spotted wearing a Panerai watch on several occasions. Tony Parker, point guard for the San Antonio Spurs, has been wearing IWC watches for years. Self-proclaimed watch enthusiast, Chris Paul, admits to having a passion for watches and owns a small collection of many different brands. However, he says that his favorite watch is the first watch he ever received, a Breitling watch.
Whether it is for their athletic abilities or the fashion choices they make, athletes are always being closely watched. Because athletes usually have the funds to buy expensive items, they are able to stay on the cutting edge of fashion and are usually sporting the latest trends. By keeping an eye on the items that athletes wear, fans can keep up to date on the “cool” new trends, whether it is a new luxury car or a luxury watch.
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